Everbridge behind UK's national warning system roll-out

The UK's new national emergency public alerting system is being powered by Everbridge’s Public Warning Cell Broadcast technology.

This deployment, the sixth for Everbridge in European countries, was successfully tested on the mobile networks of EE, O2 and Three, and will be nationally tested on 23rd April.

Everbridge Public Warning uses existing telecom infrastructure, with no opt-in required, to reach everyone within a geographic area. The platform is understood to be fully compliant with data privacy regulations, including GDPR, and allows public safety agencies to send an alert to any device within a few seconds without sharing any personal details, such as names or phone numbers.

Lorenzo Marchetti, senior government and public affairs manager at Everbridge, said: "We are particularly proud to see the UK government launching its national alerting system, to which Everbridge contributed through the deployment of its public warning technology with the mobile network operators EE, O2, and Three.”

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