AWS' DR acquisition: An industry in transition?

Amazon Web Services is reported to have acquired Israeli disaster recovery startup CloudEndure, in transaction that could highlight a wider transition taking place within disaster recovery, according to Databarracks’s Peter Groucutt.

The MD of the business continuity and disaster recovery firm says he thinks the most surprising part is that it was AWS that acquired CloudEndure, not Google Cloud Platform.

“This is a very interesting acquisition. Although CloudEndure had relationships with all three of the major hyperscale, public cloud providers, it seemed that it’s most strategic was with GCP. GCP’s cloud migration service is powered by CloudEndure, which appears to have gone under the radar.

"Replication products like CloudEndure’s are valuable because they give you a copy of systems elsewhere to failover to in the event of an incident. But they also have very specific value to the public cloud providers purely as a migration tool. They want to move as many enterprise workloads from customer’s data centres to the cloud as they can and CloudEndure is a great way to do it.”

Groucutt says GCP will likely need to find another tool to enable those migrations.
“Disaster recovery is seeing transition at the moment. The most common use-case is still replicating workloads from on-premises to the cloud,” he added. “But, as more production workloads are moving to the cloud however there is growing need to replicate workloads within the cloud, to another or even back to the customer site.”

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