CBI president, Lord Bilimoria, has been appointed as a visiting fellow at the University of Oxford, based at its Oxford University Centre for Corporate Reputation, the Saïd Business School-based research centre that seeks to understand how the reputations of organisations are created, sustained, enhanced, destroyed and rehabilitated.

Karan Bilimoria is the founder of Cobra Beer, chairman of the Cobra Beer Partnership, and chairman of Molson Coors Cobra India. He has strong prior connections with the University of Oxford, having been appointed as a Bynum Tudor Fellow of Kellogg College in 2017. The Bynum Tudor Fellowship is the highest honour the College can bestow, according to Kellogg College. The latest appointment to the Bynum Tudor Fellowship is HRH The Prince of Wales.

Lord Bilimoria commented: “I am honoured and privileged to be appointed a Visiting Fellow at the University of Oxford. The work that the Oxford University Centre for Corporate Reputation does around purpose and the value of social approval assets in business has global impact. I look forward to contributing to and championing this work as best as I can.”

Rupert Younger, director of the Oxford University Centre for Corporate Reputation added: “Visiting fellows provide valuable insight and guidance into our research agenda, provide access to data and other sources of relevant information for our work, and also engage within our MBA curriculum. Lord Bilimoria’s leadership of the CBI, together with his expertise as a successful entrepreneur, will be a hugely valuable resource and we look forward to welcoming him to the School in person when we are able to do so.

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